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& nbsp; & nbsp; [Chinese shoes Network - Brand Dynamics] on Nike to catch this thing, Dema (Under Armour) never leave spare capacity. Now, it also put the family moved to Nike's backyard. April 21, the US media, "Portland's Business Daily" (Portland Business Journal) reported that the US's second-largest sports brand Under Armour bought a building in Portland, it plans to Porter Lan set up a second headquarters. And this city is located in the western United States, is just the location of the headquarters of Nike and Adidas North American headquarters. The news was released, it quickly got Dema officially confirmed. "Dema Company will continue its pace of global expansion, we are pleased to be able to stay in the Portland Trail, which is the brand of a major strategic plan." Dema said in cheap jordans for sale mens a public statement. It is reported that, Dema bought the building located in downtown Portland, after the United States YMCA fitness center. The building covers an area of ??approximately 70,000 square feet (about 6503 square meters), which includes a swimming pool, basketball courts and other sports facilities complete. Although it located in the city center, but this low-rise buildings by the local city park surrounded by very beautiful surroundings. Dema this purpose spent a total $ 10 million (about 61.935 million yuan). The reason Dema fancy quiet surroundings, because coming here is that it's mostly office designer footwear innovation, the company that such an environment more conducive to their creative design. "Portland headquarters will be fully responsible for the brand's footwear cheap jordans online business, first settled in Portland, employs approximately 50 people, of which the main footwear designer." Dema company said in a statement. Prior to this, Dema tights and other clothing products are known, but the brand's footwear business is also growing rapidly. 2014 fiscal year, Dema sports shoes sales $ 431 million (about 2.369 billion yuan), an increase of 44%. Currently, income footwear products accounted for about 14% of the company's total revenue, this figure continues to grow. Still, Dema footwear performance is still far behind Nike. 2014 fiscal year, Nike's total revenue of $ 27.8 billion (US $ 172.165 billion yuan), where footwear revenues accounted for 58% of total revenue. Therefore, Dema the footwear business to move Nike's doorstep, one of the objectives must be to seize Cheap air jordan 12 taxi for sale online free shipping each other's resources. Not long ago, Nike's product development director Allan Schrock was Dema's fold, became the first settled in Portland, where a new headquarters. However, this obviously does not meet Dema ambitions. According to local media, "The Oregonian newspaper," he said, after Dema stationed in Portland, intends to continue to snatch some of the footwear designer from Nike and Adidas in the hands, in order to expand its sports shoes production team. "Dema footwear is rapidly building our team, in 2014 our footwear market share rising, then, Dema will accelerate innovation and basketball shoes, running shoes and other footwear products." An Dema CEO Kevin? Planck said in a recent investor conference call. In addition, Dema also plans to put a small amount of non-footwear busines Retro jordans for sale s in Portland. They first made or hand dug from Nike - Nike's former head of investor relations Rick Anguilla, Dema has recently been hired as a strategic adviser. Speculation, Rick Anguilla will be in Portland to help promote its women's clothing products to shake the female market position in Nike. Following the Nike and Adidas, the nation's second Dema also stationed in Portland, which means that the most influential global sports brands are brought together to this among American cities. Of course, as "the world's sports industry capital", Portland has long been known. In addition to Nike and other big brands, the city also has excellent Columbia Sportswear Company and other companies more than two thousand sports fields, including overseas Chinese sports brand Li Ning footwear product dev cheap jordan shoes for men elopment center. This American city sporting goods industry is so advanced, first from Portland's passion for sports. Secondly, the most important factor driving industry that Portland has a world's best colleges and universities in the field of sporting goods design - University of Oregon, Portland State University and Portland School of footwear design. Abundant talent pool, making Portland to remain strong in the sporting goods industry. Therefore, after Dema announced that settled, the Portland Development Commission Executive Director Patrick Quinton said: "Dema company's expansion needs talent, and the world's top athletic shoe design talent in Portland. "In addition, Portland Mayor Charlie Hales also praised Dema's decision, he said, this is an exciting news. it can be expected, as cheap foamposites the sporting goods industry, "Silicon Valley", Portland must be able to bring a lot of power and energy for the Dema. This ambitious young brand, is likely to cause great trouble in Portland to major brands. However, this does not mean that Dema will complete the relocation of the headquarters to Portland. Dema CEO Kevin? Planck recently said they would not leave his home in Baltimore, and will soon buy a new office building in this coastal city, the scale of development in order to meet their expanding needs. Dema certainly will not forget the help it started Baltimore. But, with respect to the past tense of Baltimore, people are more concerned about the impending story Portland. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partners: China men net)& nb Retro jordans for sale sp; & nbsp; & nbsp; [Chinese shoes Network - Brand News] Recently, Adidas announced the Brazil World Cup advertising, the Macy, Suarez, Van Persie, Schweinsteiger and Xavi, and many other world football Starring superstar, the ad called "Macy's World Cup dream," officially opened the Brazil World Cup Adidas "#all in or nothing" activities prologue. "Macy's World Cup Dream" from "lawlessness" (City of God) director Fernando? Meirelles (Fernando Meirelles) Zhang Jing, casino? Prado (Cassiano Prado) co-directed, Kanye? Wei West (Kanye West) exclusively produced tracks. The advertisement will be published when at rest the UEFA Champions League Final midfielder worldwide through television, advertising thrust is that if you want to lift the trophy in Brazil, only one way to go, and that is: all i Cheap air jordan 12 for sale online free shipping n or nothing. advertising began to sound sleep Messi to the limit long vividly Messi and other Brazilian soccer star preparing for the World Cup dream. Advertising included the launch of Adidas sneakers exclusive tournament series: Battle Pack (holy war fighting boots) introduction. Subsequently, the top event focusing on the field of advertising, Adidas's players display their best, showing extraordinary skill, and finally in the game to win the epic war. Messi wake occasion, all the players, the fans, the team managers and the entire country in order to surmount the final victory of the dream, deeply understand the Brazilian World Cup moment "all in or nothing" has come. ? Adidas Soccer Division Global Brand Marketing Director Tom Lumsden (Tom Ramsden) said: "The ad expressed a '#all in or cheap jordans for sale nothing' attitude, illustrate the dedication and commitment to win this great tournament needed . insufficiency not get out effort to win the World Cup in Adidas, the sporting spirit that we have a consensus: the release of your potential, to achieve the best results in the biggest sporting event is to be "all in" (all-out effort) We are by Fernando (Meirelles), casino (Prado), Kanye force, and they combine with the world's best players for this ad and throughout "all in or nothing" feeling very proud of activity We offer to the World Cup with a unique, fresh and authentic perspective, this can be done only Adidas "(Chinese shoes Network - the most authoritative and most professional shoe News Media Partners: shoe & nbsp; clothing shoes. Hat News) this half a month ago released a kind of Dunk H Cheap air jordans for sale igh Sherpa series using premium cowhide leather uppers to create, supplemented by providing wool touch fleece lining modifications, combined with the end of the lunar material cushioning, wearing feeling has no need to say more. Overwhelmed, NikeLab officially released this series. The black color have been in NikeLab station on sale in advance, priced at $1099, item 744301-001. search app store to download and install when guest artifact, the hot shoe money grab single worry free; forum posting shoes identification, God distinguish between true and false, Taobao to buy shoes more at ease; detailed inquiry micro channel dunkhome, microblogging "when off, the interaction does not stop!& Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - Brand Dynamics] was acquired by Adidas Reebok silence after being to become a brand associated with fitness. It is said that Reebok plans in April 2014 before the opening 100 in India fitness concept store, prior to this, has been carried out in collaboration with Reebok CrossFit gym in the United States market, and will cooperate in June of Reebok CrossFit MeWellness Shanghai introduced a gym. According to the plan, Reebok fitness concept store in India in addition to providing a range of sporting goods, but also with the local health club, sports events together to provide sports consulting, information to consumers, while providing sports shoes and other fitness training supplies. This Reebok same pattern in the United States. Reebok and CrossFit gym cooperation shop of sportswear and shoes with CrossFit guests as the main target, is a combination of all goods Reebok CrossFit fitness classes specially designed for the sports series, retail and gym, making the staff and guests and regular exercise together game, closer relationship between the store and the guests, which is conducive to sales. Adidas in 2006 spent $ 3.8 billion acquisition of Reebok, Reebok's strength in the United States intended to basketball and football field against Nike. After the purchase of Reebok, Adidas's sales in the United States immediately doubled over Reebok basketball and baseball business also makes Adidas fame in the United States. However, adidas took over Reebok four years later, Bill Doyle, general manager of Reebok China, has said, "we focus on the muscles tighten and exercise market segments." In the industry view, the Reebok brand transition from sports to fitness brand, Umbro core resources to avoid being drained after several hands, the tragedy, in addition, compared with the weakness in the sports industry, market potential health field even more impressive. Indoor sports and fitness brand Hosa International first-half results show that turnover grew by 26.9%, gross profit increased by 23.1%. According to the Beijing Daily reporter, now have started Reebok Fitness in Germany, the United States, India, South Korea-related business, Adidas data as of the second quarter on June 30 showed the Reebok brand grew by 11% to 355 million euros, in France, South Korea and India in particular. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partner: shoes famous network & nbsp; global fashion brand network.)